Symbol and branding for a rally team

Client

Sergi Francolí Rally Team

Areas

Project Manager, User Researcher, 2 developers

Details

A Bold Identity for an Emerging Rally Driver

The goal was to create a symbol that captures the essence of rally racing—speed, motion, and dynamism. By merging the driver’s initials (SF), we find curves that reflect the twists and turns faced on the track, while the sharp edge of the ‘F’ conveys precision and intensity.

Design System
Design System
Large Project Gallery Image #2
Large Project Gallery Image #2
Large Project Gallery Image #3
Large Project Gallery Image #3
Large Project Gallery Image #4
Large Project Gallery Image #4

Contact

rocpratgrau@gmail.com

@

2024 Roc Prat Grau

Contact

rocpratgrau@gmail.com

@

2024 Roc Prat Grau

Contact

rocpratgrau@gmail.com

@

2024 Roc Prat Grau